International Journal of Advanced Scientific Research

International Journal of Advanced Scientific Research


ISSN: 2456-0421

Vol. 1, Issue 9 (2016)

Analysis of E-Commerce: History, advantages and limitations in Indian context

Author(s): Dr. Ravinder Pal
Abstract: The purpose of this research paper is to make the readers aware of current scenario and status of e-commerce in India. E-commerce is widely considered the buying and selling of products over the internet. Ease of internet access, comparability of products, easily accessibility is some major benefits associated with e-commerce. Though it offers many benefits to users, there are many reasons for not shopping online like are lack of trust, security concerns, uncertainty about product and service quality, delay or non-delivery of goods and lack of touch-and-feel shopping experience.
Pages: 12-16  |  1042 Views  412 Downloads
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